This investment is a non-negotiable in our business
As somewhat of an "accidental entrepreneur", I knew what I was good at, I knew what I loved doing, I knew the value I created -- but as we grew, I was less confident in how to support a small team in a small business who wanted (and deserved) big company benefits and HR support. I hired Tilson early on. They freed me to focus on my zone of genius (which has undoubtedly led to more dollars in my business) but they also made me a stronger leader and a less stressed, more competitive employer. As a small business owner you quickly learn the value of ROI. No question of the value and leverage of the offer. This investment is a non-negotiable in our business.